
Rebranding a unique public health intervention.
Intentional Health is public health intervention that aims to encourage people to live a healthier, happier & more hope-filled life. Their award winning programme transform lives by improving physical, mental and spiritual health and wellbeing.
The Brief
We were tasked with rebranding Intentional Health from the ground up. Repositioning their visual language and establishing a brand new look and feel for their huge suite of collateral, both on and offline.
The Outcome
We’re over the moon with how the Intentional Health has taken shape. We completely reshaped their logo, their guidance and their collateral. We repurposed their appearance and crafted a versatile identity that is as slick as it is accessible.


A creative approach, primed by robust guidance.
We produced a comprehensive and versatile set of guidance documentation for Intentional Health to use centrally and also to provide to third parties. This ensured that their visual tone was consistent and coherent across all mediums and channels. It covered everything from their logo usage to their use of colour and from photographic guidance to illustration restrictions.



What they said:
“Working with Fabric was a joy from start to finish. They instantly understood the essence of our brand and quickly came up with effective and creative ways of refreshing our look and feel. We can’t thank them enough for the work they’ve produced to date and we can’t wait to see where the partnership goes next.”
- Niky Dix (Intentional Health - Programme Director)










